Privacy Policy
Detail Up ("Detail Up", "we", "us", "our") respects your privacy. This policy explains what personal information we collect through detailup.com.au, how we use it, and how you can access or correct it. It's written to be consistent with the Australian Privacy Principles under the Privacy Act 1988 (Cth).
What we collect
We collect information you give us directly — for example, through our contact form, the marketing and lead/ROI calculators, or a phone call or email — which may include your name, business name, trade, phone number, email address, postcode/service area, and details about your marketing goals or current setup.
We also collect standard website analytics data automatically (pages viewed, general location, device and browser type, referring site) through tools such as Google Analytics, and advertising platform data through Google Ads and Meta Ads if you arrive via a campaign.
How we use it
- To respond to your enquiry and provide a marketing plan or quote.
- To deliver the services you sign up for (website, SEO, Google Ads, Meta Ads).
- To understand how people use our site and improve it.
- To measure the performance of our own marketing and advertising.
We don't sell your personal information to third parties. We don't submit your enquiry to any other business — unlike a shared lead-marketplace model, an enquiry made to Detail Up comes to Detail Up only.
Who we share it with
We use standard third-party service providers to run this business and website — for example, website hosting, email, Google Analytics/Ads, and Meta. These providers process data on our behalf under their own privacy and security terms and may store data outside Australia as part of their standard global infrastructure.
Cookies & tracking
Our website uses cookies and similar technologies (including Google Analytics, Google Ads and Meta Pixel tagging) to understand site usage and measure campaign performance. You can disable cookies in your browser settings, though some site features may not work as intended if you do.
Access & correction
You can ask us what personal information we hold about you, and ask us to correct or delete it, by contacting us using the details below. We'll respond within a reasonable timeframe.
Security
We take reasonable steps to protect the personal information we hold from misuse, loss, and unauthorised access, alteration or disclosure.
Contact us
Questions about this policy, or a request relating to your personal information, can be sent to info@detailup.com.au or by phone on (03) 6315 9112.
[PLACEHOLDER — before relying on this policy, add the registered business name/ABN and confirm current wording with a solicitor. This page is a working draft, not legal advice.]